Transcribed

Battle of the Brands - Chili's vs. Applebee's

BATTLE OF THE BRANDS Applebees VS chilis SM ROUND 1 The total overall rating for 100 random locations from Yelp and Google *** 2.74 yelp 3.01 ★★★ ★** 3.34 Google 3.59 ★★★* TM ROUND 2 The total number of reviews, and break down from Yelp and Google 967 867 74% 26% 32% 68% Google Google yelp yelp* ROUND 3 Total Review Sentiment Breakdown for All Reviews 1 star ratings 34% 46% 1 star ratings Positive Positive 198 (20%) 46% 35% (19%) 162 Neutral Neutral 5 stars ratings 5 stars ratings ★★★★★ (23%) 203 263 (27%) 20% Negative 19% Negative ROUND 4 Best Month of the Year July January 3.8 3.2 ROUND 5 Single location with the most reviews 75 reviews e O 418 reviews (Las Vegas, Nevada 89103) (Orem, Utah 84058) Single location with the best average rating 5 average rating (St. Clairsville, Ohio, 43950) 4.35 average rating (Decatur, Alabama 35601) ReviewPush This infographic has not been endorsed by any of the companies mentioned above and the results have been calculated by publicly visible data that is available on the internet. PRESENTED BY:

Battle of the Brands - Chili's vs. Applebee's

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ReviewPush places Applebee’s and Chili’s head to head in a five round Battle of The Brands. The Battle of The Brands infographic displays a visual of detailed information on two major chain restau... rants in North America. The purpose of the infographic is to display the importance of online reviews and how online reviews create an image for brands. The data was collected from Yelp and Google review databases for 100 random locations per brand from the past 5 years. Each round in the infographic is significant in representing different qualities of online reviews and express the importance on managing a brands online presence. Round 1: Round one displays the total overall rating for 100 random locations from Yelp and Google. This data portrays the satisfaction of customers and their experience with the brand as a total not independent from a single location. Round 2: Round two displays the total number of reviews that is broken down from Yelp and Google. The data collected for this round is significant because it shows the influence that Google has on both brands online reviews. Applebee’s received twice as many reviews from Google than Yelp and Chili’s received almost 75% more reviews on Google. Round 3: Round three provides the total review sentiment breakdown for all reviews. This data point is important because it displays the percentage of negative reviews (anything below three stars), neutral reviews (any review with a three star rating), and positive reviews (any review with more than three stars). Round 4: Round four presents the best month of the year for reviews over the past year and the highest monthly average. Round 5: The final round displays the single location with the most reviews as well as the single location with the best average rating for the past 5 years. Page Link: http://www.reviewpush.com/blog/battle-of-the-brands-chilis-vs-applebees/

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ReviewPush

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Fenhris