8 Essentials to Innovation

Put numbers on it. Make horses, not camels. Do you regard innovation-led growth as critical? Do you have cascaded targets that reflect the above question? Do you beat the competition by developing and launching innovations quickly and effectively? ASPIRE ACCELERATE Place clear bets. Go BIG, selectively. CHOOSE Do you invest in a coherent, time- and risk-balanced portfolio of initiatives with sufficient resources to win? SCALE Do you launch innovations at the right scale in the relevant markets and segments? INSIGHTS Be the partner of choice. EXTEND over IDEAS DISCOVER Essentials to Innovation Do you win by creating and capitalizing on external networks? Do you have differentiated business, market and technology insights that translate into winning value propositions? МОBILIZE McKinsey&Company Go beyond structure. or risk extinction EVOLVE Contents come from research by: Marc de Jong, Nathan Marston & Eric Roth Do you create new business models that provide defensible and scalable profit sources? v1. Map designed by: Daniel Tay XS , Singapore [email protected] / Dec 2015 Are your people motivated, rewarded, and organized to innovate repeatedly? 80