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5 Reasons Every Small Business Needs a Website

J REASONS YOUR SMALL BUSINESS NEEDS A WEBSITE In today's digital world, it may be surprising to hear that half of small businesses in the U.S. still do not have a website.1 Yet a 2015 Verisign survey* of small business owners and Internet consumers clearly shows a website plays a critical role in creating a successful business. If you don't have a website, you may want to create one. Here's why: 1 BE FOUND 88% 9 OUT OF 10 CONSUMERS 88% OF SMALL BUSINESSES Use the Internet to Say a website makes it look for local goods or services easier for customers to find them 2 BUILD CREDIBILITY BEST CHOICE 84% 65% 84% OF CONSUMERS 65% OF CONSUMERS Believe a business with a Regard a company-branded website is more credible email as more credible than a business using a generic than one with only a social media page email account THE DOMAIN NAME YOU REGISTER FOR YOUR WEB ADDRESS CAN ALSO BE USED AS A PROFESSIONAL- LOOKING, COMPANY-BRANDED EMAIL. 3 GET MORE CUSTOMERS 77% 64% 77% OF SMALL BUSINESSES 64% OF CONSUMERS Feel a website is a great way to find customers Buy from businesses they can contact online 4 GROW YOUR BUSINESS 81% 81% OF SMALL BUSINESSES Believe a website has helped grow their business REDIRECT TODAY, GROW TOMORROW Connect your domain name as a web address to your social media page or online directory. When you're ready to launch an official website, your customers already have a great web address they know! The number of .com and .net domains LinkedIn +16% Facebook +13% connecting to social media and e-commerce sites are increasing. Etsy +11% Tumblr +7% From Q1 to Q2 2015 5 h GAIN A COMPETITIVE ADVANTAGE 92% 9 OUT OF 10 CONSUMERS 92% OF CONSUMERS Use the Internet to research a future purchase Prefer to get information from a business's website over a social media page THE MAIN TAKEAWAY •com / net 97% 97% OF SMALL BUSINESS OWNERS would recommend having a website to other small businesses 1 http://www.eoore.org/blog/2014/aliana-rarino/2014-erall-business-oustor er-friendly-websites 2 In 2015, Verisign surveyed rore than 775 Internet consur ers and 450 srall business owners in the U.S. to understand their behaviors, preferences and expectations for business online. To learn how to create a com/.net great website, go to TipsToGetOnline.com. powered by VERISIGN ©2016 VeriSign, Inc. All rights reserved. VERISIGN and other trademarks, service marks, and designs are registered or unregistered trademarks of VeriSign, Inc. and its subsidiaries in the United States and in foreign countries. All other trademarks are property of their respective owners.

5 Reasons Every Small Business Needs a Website

shared by Verisign on Feb 22
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In today’s digital world, it may be surprising to hear that half of small businesses in the U.S. still do not have a website. Yet a 2015 Verisign survey of small business owners and Internet consume...

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