5 Important Facts About Your Customers Digital Journey
5 IMPORTANT FACTS ABOUT YOUR CUSTOMERS' DIGITAL JOURNEY Improving the customer experience is a top priority for 74% of business leaders Only 24% of business leaders list improving customer experience as the most important initiative for their organization in the next year 86% of senior-level marketers agree it's critical or very important to create a cohesive customer journey across all touchpoints and channels But, fewer than 33%. of business leaders say 70% customer experience is critical or a high priority of customer experience professionals said their companies consistently take the impact on customer experience into consideration when making business decisions Sources: Forrester: The CMO's blueprint for strategy in the age of the consumer, September 2014 Linkedin & Salesforce Marketing Cloud: The State of Marketing Leadership CICerón
5 Important Facts About Your Customers Digital Journey
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