The 3 Trillion Dollar Challenge

SaleCycle RETAIL EDITION THE $3 TRILLION DOLLAR CHALLENGE DOLLAR CHALENGE THE SIZE OF THE PRIZE IN 2014 *Source: Rakuten FORECASTED ONLINE SALES $1.4 TRILLION DOLLARS ABANDONED ONLINE SALES $3 TRILLION DOLLARS ABANDONMENT RATES IN RETAIL *Source: SaleCycle 74.1% 71.9% 75.7% 65.7% 69.8% 69.1% CONSUMER STYLE & FOOD & HEALTH & НOME SPORTING ELECTRONICS FASHION DRINK BEAUTY FURNISHING GOODS EMAIL ENGAGEMENT RATES OPEN RATE CLICK RATE CONSUMER ELECTRONICS STYLE & FASHION FOOD & DRINK @53.4% A 51.7% 46.4% 20.3% * 17.8% * 15.4% A67.9% A52.8% A 51% A23.6% A 19.2% * 17.8% HEALTH & BEAUTY HOME FURNISHING SPORTING GOODS EMAIL CONVERSION RATE *Source: SaleCycle CONSUMER ELECTRONICS 29.3% STYLE & FASHION 28.7% FOOD & DRINK 26.4% HEALTH & BEAUTY 33.3% HOME FURNISHING 29.9% SPORTING GOODS 30.4% REVENUE PER EMAIL SENT *Source: SaleCycle %24 %24 %$4 STYLE & FASHION HEALTH &BEAUTY HOME FURNISHING $15.23 $8.34 $7.15 %$4 SPORTING GOODS CONSUMER ELECTRONICS FOOD & DRINK $6.29 $4.16 $1.48 SaleCycle * Figures taken from a 2013 survey of over 500 global retailers ))