10 ways to improve your e-commerce conversion rate

10 WAYS TO OPTIMISE YOUR CONVERSION RATE 1 Define your USP The e-commerce marketplace is an extremely fast moving environment, so be beverage foods & co cosmetics aware that USPS are subject to change. Keep automotive army re-visiting the USP, to ensure that it is still business stuff manufacturies relevant today as it was yesterday. Have a dynamic, active site with 2 regular updates E D A2 Add regular updates, update stock lists, highlight special offers and make as many announcements and comments as you can. F C A1 B 3 Make the users life easy Recent studies have shown that faster web sites not only improve user experience, but also increase conversion rates, average order values, and repeat custom. Landing page quality 4 One of the key contributory factors for a high bounce rate is a poor quality landing page. 5 Build trust and keep the user informed An essential ingredient in the recipe for increased conversion rates is user experience – and a key part of that is trust. Use pay per click (PPC) advertising 6 PPC advertising can dramatically increase the number of qualified visitors to your website. The emphasis is on qualified here. 1 Link your site to social media By linking your social media accounts to your e-commerce site you can expect to see increased conversions and also build a loyal customer base. Use multiple payment methods 8 The more payment options you offer, the more likely you are to capture potential customers. 9 Use multi-channel sales techniques mental works Well-managed, integrated multi-channel sales techniques allow you to increase your potential customer base into the millions phisic works natural attitude inconscius muscle power equilibrium Closely monitor your analytics tools 10 For e-commerce sites, understanding your traffic and thus your customer is key. 10 WAYS TO OPTIMISE YOUR CONVERSION RATE 1 Define your USP The e-commerce marketplace is an extremely fast moving environment, so be beverage foods & co cosmetics aware that USPS are subject to change. Keep automotive army re-visiting the USP, to ensure that it is still business stuff manufacturies relevant today as it was yesterday. Have a dynamic, active site with 2 regular updates E D A2 Add regular updates, update stock lists, highlight special offers and make as many announcements and comments as you can. F C A1 B 3 Make the users life easy Recent studies have shown that faster web sites not only improve user experience, but also increase conversion rates, average order values, and repeat custom. Landing page quality 4 One of the key contributory factors for a high bounce rate is a poor quality landing page. 5 Build trust and keep the user informed An essential ingredient in the recipe for increased conversion rates is user experience – and a key part of that is trust. Use pay per click (PPC) advertising 6 PPC advertising can dramatically increase the number of qualified visitors to your website. The emphasis is on qualified here. 1 Link your site to social media By linking your social media accounts to your e-commerce site you can expect to see increased conversions and also build a loyal customer base. Use multiple payment methods 8 The more payment options you offer, the more likely you are to capture potential customers. 9 Use multi-channel sales techniques mental works Well-managed, integrated multi-channel sales techniques allow you to increase your potential customer base into the millions phisic works natural attitude inconscius muscle power equilibrium Closely monitor your analytics tools 10 For e-commerce sites, understanding your traffic and thus your customer is key.