10 onsite content tips to boost SEO

10 Onsite content LO tips to boost SEO BT ll Create great content on every page of your website and Google will love it Get started today using this 10 point checklist: 1 50%-80% of search results are informational Adopt the tone and language of your target audience. Keep your content clear and easy to understand and your users will enjoy their experience. 2? Answer your frequently asked questions (FAQ) in a dedicated section of your website. The more in-depth the answer, the more useful the content - and the more Google will recognise your site as an authority in your field. 7441 967111 77771 1 14111ww 4 Show off your skills. 'How-to' guides are among the most popular forms of content on the net. Have a go at some yourself. For example, a florist could show how to arrange a HOW 11 bouquet or a dentist could show how to clean teeth Use images and videos. It's better for SEO if you reduce the resolution of your image to make the file smaller before uploading. properly. *2 The average user watches 16 minutes and 49 seconds of online videos a month. 5. Tell customers what to expect the first time they use your service. New visitors hitting your site need to know everything you're good at - so, tell them with well-written f content. STATS well and are very easy to share via social media - and your followers can have fun with the tips you *3 Your Text Here Create lists to inform and entertain 42% of all searchers click Lorem ipsum dolor st amet, consectetur adiptistetng elit, sed do at the same time. 'Best of' lists work etusmod tempor inaididunt ut labore on the top-ranked result. et dolore magna aliqua. Ut enim ad minim venlam, quis nostrud provide. LIKE company? Shout about it then. You can always comment on trending news topics that relate to your 8. Something great happened in your Shift your content with the seasons. The climate and time of year affects us all – if your content reflects seasonal change, users are more industry sector too. STATS *4 70% of the links search likely to engage. users click on are organic. 6, We love case studies. By showcasing will get a grasp of what you do... and how well you do it. your company's very best work, results and reviews, more people 10 everything they can about what you're offering, so tell them all about it. Give them the opportunity to leave reviews too and start interacting online. Your customers want to know 82.60% of internet browsers use search *5 Discover more ways BT can help your business at bt.com/btmarketing4biz Sources http://searchengineland.com/the-informational-content-advantage-156186 http://www.videobrewery.com/blog/18-video-marketing-statistics http://www.bloggingpro.com/archives/2010/07/26/the-complete-guide-to-search-engine-optimization-and-social-media-marketing/ http://www.searchenginejournal.com/24-eye-popping-seo-statistics/42665/ http://www.b2bsocialmediaguide.com/2012/05/02/28-seo-statistics/ *1 *2 *3 *4 *5 DEVELOPMENT RANKING STRUCTURE RESEARCH DESIGN KEYWORDS CONTENT MEDIA