10 Benefits of Branded Work Wear

10BENEFITS OF BRANDED WORK WEAR Staff are identifiable. When a customer needs assistance of any sort while visiting a store or event for example, they need a way to spot staff clearly. This separates the general public from the people that can assist them. This is especially significant within the medical or security industries for example, signifying members of staff that people would need to spot easily or quickly. It looks professional. Branded work wear or uniforms can add a lot to your company as a brand. When clients or customers visit, they will see well-groomed, smart-looking staff and therefore gain an excellent first impression. Furthermore, it will increase a sense of professionalism among staff. When they put their uniforms on they'll know they're at work, which could improve productivity and behaviour. enerc 3 It's advertising. LOGO As a part of your branding campaign, you'll want to get your company logo out there in as many places as possible. So along with signage, stationary etc. you can also add your brand to work wear. This is because, the more a customer sees your logo, the more likely they are to remember your company when it comes to making a purchase (whether it's a product or a service). 4 Staff prefer it. When you wake up in the morning and get ready for work, the last thing you want to think about is what you're going to wear. By offering staff a uniform, you're providing suitable work wear that they don't have to think about. Surprisingly, this can be very beneficial in terms of the well being of your staff. They'll appreciate any way in which you try to reduce stress on their part. It reduces risks. When thinking about the work wear you're going to provide you should also consider the risks involved in the workplace. This way you can add additional safety elements to the uniform that will keep your staff protected on a daily basis. For example, this might include adding elements that make staff more visible or that make work wear more resistant to wear and tear. It improves comfort levels. If your staff work outdoors, in construction for example, you'll want to ensure that they're warm, dry and comfortable at all times. This can significantly improve their performance on the job. Even in offices, restaurants etc. you can provide garments that suit the environment. Try asking your staff for their advice before designating a uniform; they'll know what would make them mos comfortable It can include contact details. Your logo isn't the only thing you can include on branded work wear. Similarly to how you would display your details on the side of a van for example, you might want to have your email address, telephone number, website, and or social media handles printed on the uniform. You can change this over time, and see what attracts the most customers to your business. It can be personalised. Name Many businesses also choose to have the names of staff embroidered onto garments. This is useful for practical reasons ie. so staff can identify their own uniforms. Furthermore, this makes the general public feel more at ease with staff. They can build up a rapport with this member of staff and know them by name the next time they deal with the individual. 9. Customers expect it. It certain places, such as supermarkets, customers have come to expect that staff will be wearing a uniform. If this is true of the industry you work in then you absolutely have to keep up with your competitors. In some instances, customers will have associated a colour with your brand and expect to see a uniform with that colour clearly displayed. 10 Staff feel unified. By having staff wear the exact same uniform as one another they are more likely to feel a togetherness. This could improve relationships and communication among staff. Ảnd those are the kind of things that bring about good teamwork and even new ideas. Thus branded work wear could benefit the efficiency and output of your business on the whole. sense of SUPER ® LOGO www.superlogo.co.uk